Everything seems like an amazing idea when it’s just that … an idea. In its infancy. Still formulating. Percolating in the recesses of your mind. Where you roll it around a bit, think it over and finally scream, “Daggone, this is genius!” Sometimes it IS genius. Look at da Vinci, Einstein, the guy who came up with “Rocky and Bullwinkle.” They shook that bag of rocks atop their head and out popped ideas that changed the world. But here’s the rub: How do the rest of us schnooks recognize the difference between “genius” and cockamamie ideas dreamt up in a bout of deliriousness, or a mild-overdose of cough medicine? You know, ideas we THINK are genius — Einstein-squared kind of stuff — but are more like Bullwinkle droppings.